Sarah is known for her passion and commitment to the PR and communications industry, she is well respected within the industry and was President of the Chartered Institute of Public Relations for 2015.

Sarah worked as a journalist and TV director for the BBC for 11 years. Since 2000 she has worked in senior communications and marketing posts. She won the inaugural IoD and CIPR PR director of the year award in 2011 for her work at the NHS in Bristol.

She has worked for international and regional charities, has detailed knowledge of the transport sector, healthcare and public services. Sarah has also worked for social enterprises and many private sector companies.

Sarah’s corporate communications expertise include stakeholder management, crisis and issues management, internal communications and employee engagement and the translation of brand essence into reputational worth.

Sarah is gaining a reputation as an inspirational speaker, regularly presenting at conferences, she is frequently asked to comment on industry issues.

Adrian originally trained as a newspaper reporter but has spent the last two decades in senior public relations and communications roles for leading private and public sector organisations.

He now specialises in copywriting, editing and content production for a range of high-profile clients, from the NHS and research charities to train companies and an international online publisher.

Adrian and Sarah have worked together for the last 10 years at FirstGroup, the NHS and Pinch Point Communications.

Adrian also harnesses his years of PR and issues management experience as an external relations, communications strategy development and training consultant.

Kerri is a project manager with more than 18 years’ experience gained in-house working for large agencies including BursonMarsteller and WWAV as well as at smaller set-ups including Ashley Marketing and Plum Partnership.

Kerri is exceptionally client-focused, forming good working relationships with those involved at every stage of fulfilling a project. She has a keen eye for detail and both an immediate and strategic approach to identifying issues and problem solving.

Kerri, Adrian and Sarah have worked together for many years, on a variety of clients across all sectors.

Kerri believes in putting the effort in to ensure projects adhere to clear briefings, realistic deadlines and, most importantly, client expectations; enjoying the end result making sure credit is given and shown to all those involved. She is also remarkably good fun for someone so keen on a spreadsheet and a stopwatch.

Nicola has worked in the PR and communications industry for over 15 years, representing some of Wales’ best known brands. Having headed up a successful Cardiff-based consultancy for many years, she for has led big campaigns and worked with clients including Welsh Government, disability specialist Remploy, Wales & West Utilities, Willmott Dixon Partnerships, Dwr Cymru Welsh Water and Coastal Housing.

Nicola has a lot of experience in media relations, stakeholder engagement, internal communications, change management communications, project / event management and crisis communications. She is passionate about writing and still gets a buzz from seeing a client’s story in the media.

She specialises in delivering impactful campaigns and works with businesses which are committed to improving their positive impact through corporate social responsibility- it is this work that gives her the greatest sense of satisfaction.

Nicola was, not so long ago it seems, named ‘Young Communicator of the Year’ by the Chartered Institute of Public Relations Cymru Wales.